As a landscape design company, you understand how complex and detailed a landscaping project can be. This also means that the project can be quite an investment for your customers, so you need to find potential clients who trust your company’s abilities and service. One of the best ways to convince clients that you are the landscape design company for their needs is through exceptional digital marketing and advertising.
Because we live in the 21st century, attracting clients and getting in front of potential customers who are looking for your services is no longer a matter of word-of-mouth recommendations or print ads in the newspaper. People who need your landscaping design services are going to use search engines like Google to find you online. Using particular keywords to find you means that your website needs to rank high in the search engine results pages (SERPs). At Landscapers Web Marketing, our team of in-house digital marketers has the experience and expertise to help your landscape design company rank above your competition and create a website for you designed for conversion.
With over 10 years of experience and over 1,000 satisfied customers, our digital marketing specialists at Landscapers Web Marketing understand how search engine algorithms work and what needs to be done in order for your business to impress both Google and your actual customers. For landscape design companies like yours, we are proud to offer services including: SEO, PPC, Web Design and Development, Social Media Marketing, Reputation Management, and Marketing Automation.
We know how important it is for your business to be successful, and that means your online presence needs to be on the forefront of your business strategy. Whether it is the actual design of your website, execution of your SEO strategy, an email and text messaging automation campaign, or any other aspect of digital marketing and advertising, we are here to help your company succeed online.
At Landscapers Web Marketing, we can handle all of the many factors that must be taken into account in order to succeed. Each branch of marketing and advertising has its own particular features that need to be met so that it can be successful. Let us manage and monitor your website and advertising campaigns so that you can focus on delivering the best possible service for your landscaping clients.
Search Engine Optimization (SEO) is a complex process which combines on-site and off-site techniques designed to demonstrate to search engines like Google that your company is trustworthy and reliable in the landscaping industry. With a well-optimized website, your business can rank at the top of the search engines and be visible to all potential clients who may be looking for you.
Pay-Per-Click (PPC) advertising is a way to temporarily boost your website’s rankings in the search engines by being featured in the sponsored section. Every time your ad is clicked, you pay a predetermined fee and that client is taken directly to a specific landing page designed for conversions. While your SEO campaign is in progress, PPC can get your name and brand out there quickly.
With the popularity of social media in our modern age, it is important that businesses take advantage of it. It is a great way to connect with your clients and keep up your relationships with them as well as being another source of PPC advertising targeting those people who are already looking for your services.
Customer reviews can make or break the reputation of any business, so it is integral that you manage your reviews (and reputation) carefully. Positive reviews are always fantastic to receive, but some businesses forget to respond to them. If a client has taken the time to write a positive review, be sure to thank them and continue your good relationship. A negative review should also be handled in a delicate way. When a customer has expressed disappointment in your services, it is crucial that you respond and offer a way to remedy the situation so that all of your customers know you are willing to correct any issues and deliver the best possible service.
On a daily basis, people send emails and texts all the time to as many other people as possible. Emails and text messages are great ways to communicate with your clients and greet new potential clients, but it can be overwhelming to imagine sending out individual emails and texts to every person on your contacts list. Instead, set up an automated messaging system to send out your email blasts, greetings, and other communications so that all interested clients get the information they need and you don’t have to spend hours each day writing emails. That way, you are free to continue designing exceptional landscaping for your current clients and cultivating leads with new ones so you can guarantee your success long into the future.
If you are a landscaping company looking to increase your leads and ROI through a successful digital marketing strategy, our specialists are here to make that a reality. At Landscapers Web Marketing, we have over 10 years of experience in the digital marketing industry, and we know exactly how to get your landscaping company ranking higher on the search engines and attracting new clients to your website.
Contact us today to learn more about all of our marketing and advertising services and how we can help you increase your return on investment through active online engagement. We nail follow-ups, create websites that convert, and show you how digital marketing can grow your business and help you continue to succeed online.
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